Moving from Lofty Front to the Full Lofty Platform

Outgrowing solo work? If you’re building a team, adding staff, or want deeper automation, the Lofty Platform is the natural next step — and moving is straightforward.

When it’s time to consider the move

• You’re hiring an assistant or building a team (Front is single-seat)
• You want automations working your leads while you sleep
• You need multi-site capability or full reporting
• You want AI Copilot and advanced platform features

See Lofty Front vs. the Lofty Platform for the full comparison.

How to upgrade

Upgrades are handled by our Sales team — there’s no self-serve upgrade path:

1. Contact your Lofty rep, or book a call.
2. Your rep will review your usage and recommend the right platform plan.
3. Once confirmed, your account is transitioned by our team.

What carries over

Your business doesn’t start over:

• Your website continues running — it becomes part of your platform account
• Your leads and their history move with you
• Your MLS/IDX feeds and domain stay connected