Introduction
The goal setting portal allows an account owner to set goals for their entire company, all the down to individual agents setting goals for themselves. One the goals are set, you will be able to track your monthly cadence to ensure success at the end of the year!
Summary
Permissions
All agents will be able to set their own personal goals. Within the Permission Profiles, those with the Entire Company permission can set goals in the Company scope. Those with the User’s Office permission can set goals for their own Office/Team and sub-offices/teams.
Setting Your Annual Goals
Your annual goals will help you determine what your monthly goals should be to keep you on track. To set a goal, navigate to Settings -> Goals. Goals are available in Company, Office, Team, and Personal settings. The first step is to select the year the goal applies to and the goal scope.
- Company goals will be visible to everyone in the company
- Office/Team goals will be visible to those in that office/team
- Agent goals will be visible to that agent only
The scope that is available to you will be determined by your permission, as outlined above.
Click Start to create a goal. If you know what your goals are, add the business and activity goals here.
If you need help creating business goals, we have provided a calculator, which can help you determine what your goals should be, to reach a certain income amount.
In order to save the goal, but Business and Activity Goals must be completed. The Continue button will be greyed out until the fields are complete.
After setting your annual goals, the system will break the numbers down into even monthly goals. You can edit these fields to reflect a busier or slower season.
After saving the goals, you can see the overall goals, as well as the monthly breakdown on the goals tab. You can create multiple goals.
Goal Calculator
It can be difficult to know exactly what you need to do to make the amount of money you want to this year. The goal calculator can help you determine the total volume and closings needed to reach your revenue goal.
Depending on if you are setting up an individual goal or a company/office/team goal, the questions ask may be in a different order.
Revenue Goal
The revenue goal is the amount of money you want to make this year. This is a great place to start, and the calculator will help you determine the number of closings needed to hit this goal.
Revenue by Transaction Type
Revenue by transaction type allows you to select the percentage of your transactions that are expected to come from buyers, sellers, leases, or others, broken down by lead ownership.
If the commission split depends on the lead ownership, this page will be important in determining if most of your transactions originate from your own leads or company/office leads. If you do not expect any transactions from a particular lead type, enter 0 in that field.
Estimated Price and GCI Split Rate
The estimated price and GCI split allows you to provide the average sales price, along with your commission rate. There is also an option to include leases. We recommend being conservative with the average sales price, as the market is always changing and it's better to overestimate the number of closings, than underestimate and miss your goal.
GCI Split for Transaction Type
Similar to revenue by transaction type, here you will add your GCI for those transaction types. Each field does need to be completed, however, if you did not specify a particular transaction type earlier in the goal calculator, it will not be a factor in calculating the goal.
The results will be added to the Business Goals section. They are editable, if they don't look quite right or if you want to make a change. All Activity Goals will need to be completed, it order to save the goal.
Questions?
If you have any questions regarding this topic or any others, please reach out to our Support Team via email at <support@lofty.com>, by phone at 1 (855) 981-7557, or by chat with us through your Lofty CRM.
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