Note: Lofty is rolling out in stages. Depending on the version your account is on, some features or screens described in this article may look different or may not yet be available to you.
Introduction
Chatting with Cowork is free and unlimited for Lofty users. You can ask questions, explore your business, plan your day and get guidance — as much as you want, no credit meter running.
What's always free
Cowork's chat is your everyday workspace. Anything that's a conversation about your own data is free:
- Look things up — search leads, listings, contacts, transactions; view profiles and histories
- Read what's going on — messages, replies, call transcripts, notes
- Check your day — calendar, tasks, appointments, "what should I focus on?"
- Get answers — how Lofty works, what a feature does, how to approach something
- Get advice as you talk — think through a listing strategy, compare options, ask "who should I follow up with?"
Rule of thumb: if you're talking to Cowork — asking, reading, exploring, planning — it's free. No matter how long the conversation or how many questionsyou ask.
Power Prompts Use Credits
Credits kick in when you ask Cowork to run a task — not talk about one. That includes:
- Dedicated Cowork tools: Compose Messages, Prep Meeting, Plan My Day, Performance Report, Create Skills, Create PPT, Process PDF, Deal Spreadsheet, Generate Doc
- Database-wide work: ask Cowork to review, clean, tag, or export an entire database / large segment — credit cost scales with how many leads are processed
- Custom Agent runs: every time a custom agent runs (on schedule, on a trigger, or on demand) consumes credits
- Smart Plan creation through the AI builder ♦ — confirm how building meters
- AI Sales Agent activity on leads ♦ — confirm whether this bills as credits or rides on plan seats
Rule of thumb: if Cowork is doing something — generating, processing, automating — it draws credits. The bigger the job, the more credits.
How to tell the difference at a glance
| You want to… | Free chat | Uses credits |
|---|---|---|
| "Who are my hottest leads right now?" | ✓ | |
| "Run a performance report for Q3" | ✓ | |
| "What's on my calendar today?" | ✓ | |
| "Review all my leads for data hygiene" | ✓ | |
| "Summarize Jordan's last text" | ✓ | |
| "Run my weekly cold-lead nudge agent" | ✓ | |
| "Help me think through my listing strategy" | ✓ | |
| "Create a pitch deck for this listing" | ✓ |
The one gray zone: drafting. Talking your way to a message draft in conversation is free; the one-click polished generators (Compose Messages) are tools — confirm which side of the line each sits on before you publish, since that's the page's central claim ♦.
Where to see your usage
Billing Center → Manage Credits shows your AI runs, credits used per conversation, and the token-to-credit ratio. You can see a full walkthrough of the Credits in Billing Center here: Viewing and Managing Cowork Credits in Lofty AOS
FAQ
- I ran low on credits — can I still chat? Yes, free chat is always free and unlimited
- Do Custom Agents use my credits? Yes — each run is metered and tracked separately by agent
- Why did that one chat cost me credits? A tool ran, a custom agent fired, or a large database job was requested — check Billing Center → Manage Credits for the breakdown
- Is there a limit on free chat? No — it's unlimited
Questions?
If you have any questions regarding this topic or any others, please reach out to our Support Team via email at support@lofty.com, by phone at 1 (855) 981-7557, or by chat with us through your Lofty CRM.

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