Introduction
This article will show you the difference between an Agent Subdomain and an Agent Website. The Agent Website is an upgraded add-on purchase. Both types of websites are intended for agent users and accessing their features will depend on team-level permissions managed by the Team Owner/Admin.
Agent Subdomains vs. Agent Websites
The following table shows the differences between an Agent Subdomain and an Agent Website when compared to each other:
|
Feature
|
Subdomain
|
Agent Website
|
Notes
|
|---|---|---|---|
| GENERAL | |||
| Created automatically for new agents | Yes | No |
*Automatic Agent Subdomain creation will depend on domain configuration. See Domain Configuration: Agent Subdomains for more information. *An Agent Website has to be purchased manually via the Lofty Marketplace and must go through MLS application steps. See Agent Websites for more information |
| Vanity URL (agentname.com) | No | Yes | |
| Third-Level Domain (agentfirstname.company.com) | Yes | Yes | |
| Lofty Domain (________.lofty.com) | No | Yes | |
| Individual SEO | No | Yes | |
| MAIN FEATURES | |||
| Edit Header | Yes | Yes | Only the second logo can be edited on the Agent Subdomain, nothing else. |
| Edit Footer | No | Yes | |
| Edit Navigation | No | Yes | |
| Add Custom Pages | No | Yes | |
| Edit Site Template/Theme | No | Yes | |
| Add / Remove Blocks | No | Yes | |
| Edit Property Detail Page Group | No | Yes | AKA: Listing detail pages |
| Edit Sold Property Detail Page Group | No | Yes | AKA: Sold listing detail pages |
| Edit Agent Detail Page Group | No | Yes | |
| Edit Blog Detail Page Group | No | Yes | |
| Edit Neighborhood Detail Page Group | No | Yes | |
| HOME PAGE | |||
| Edit Hero & Search Bar | Yes | Yes | The hero can be edited on the Agent Subdomain home page only. |
| Edit Featured Listings Filters | No | Yes |
If configured correctly, an agent's listings will be displayed first by default on Agent Subdomains. |
| Configure Reviews Block | Yes | Yes | |
| Edit Featured Areas | No | Yes | AKA: Links on Home page that redirect to neighborhood pages |
| Edit Bottom Banner | No | Yes | |
| Edit Quick Searches | No | Yes | |
| Edit Agent Block | Yes | Yes |
If a Team Website does not have an agent block on the Home page, the Agent Subdomain will have its own created. |
| FILTERS | |||
| Filter All Listings | Yes | Yes |
If configured correctly, an agent's listings will be displayed first by default on Agent Subdomains. Up to a maximum of three filter groups can be added on an Agent Subdomain. |
| Filter Sold Listings | Yes | Yes |
If configured correctly, an agent's listings will be displayed first by default on Agent Subdomains. Up to a maximum of three filter groups can be added on an Agent Subdomain. |
| Add/Edit Manual Listings | Yes | Yes | Manual listings (formerly known as Pocket Listing) must be added from the Listing Discovery page in order to be added to an Agent Subdomain. |
| SETTINGS | |||
| Edit Favicon | No | Yes | |
| Edit Company Information (name, address) | No | Yes | |
| Edit Site Creator Profile | Yes | Yes | This will be used in the Agent Block on the Home page and on any contact forms visible on the Agent Subdomain. |
| Add Additional Agent Profiles to Site | No | Yes | |
| Edit Listings Settings | No | Yes | School data provider, listings info settings, location search bar |
| Edit Registration Trigger/Pop-Up Settings | No | Yes | Forced registration settings |
| Edit Chat Box Settings | Yes | Yes | |
| Edit Lead Privacy | Yes | Yes | |
| Edit Lead Source | Yes | Yes | |
| Google Analytics | Yes | Yes | |
| Google Tag Manager | Yes | Yes | |
| Facebook Pixel | Yes | Yes | |
| Google Search Console | No | Yes | |
| Bing Search Console | No | Yes | |
| Zillow Reviews | No | Yes | |
| Add Advanced CSS, Custom Scripts | No | Yes | |
| LANDING PAGES | |||
| Use All Landing Page Templates* | Yes | Yes | *See "Blank Landing Page Template" |
| Blank Landing Page Template | No | Yes | |
| Add/Remove Header or Footer | No | Yes | |
| Add/Remove Blocks | No | Yes | |
Questions?
If you have any questions regarding this topic or any others, please contact our Support Team via email at <support@lofty.com>, by phone at 1 (855) 981-7557, or by chat with us through your CRM.
Related terms: agent website, subdomain, subdomain original
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