Introduction
Summary
Benefits
-
Choosing the right audience around your market
- Targeting both PC and Mobile users
- Accelerate your Post to deliver to a larger amount of audience
- Optimizing for link clicks, so there will be more landing page visitors
Conditions and Settings
Boost Posts must include an image or video. Facebook and Instagram are the only channels that support boost posts, at this time. The option to Boost a post is available in multiple areas of the Social Studio:
Create a Post
Social Studio
When a lead is captured from a boosted post, it will be tagged with the following tag: Boosted Post
The source of any new captured lead will be social_studio
A notification will be triggered when an existing lead engages with a boosted post. You can control this setting here:
Ad Previews
Instagram:
Facebook:
Notification
This is located in Settings → Notifications:
When this is enabled, you will receive an email notification when their social media post has a below-average impression score:
Questions?
If you have any questions regarding this topic or any others, please reach out to our Support Team via email at <support@lofty.com>, by phone at 1 (855) 981-7557, or by chat with us through your Lofty CRM.
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